NEWS AUGUST 13, 2018

Giftapart live demoed its revolutionary, features-packed, new ecommerce marketplace at eTail East


CEO and founder Filipe Pedroso, Esq. (right) with Deepak Kumar, Director of Backend Software Development, exhibiting and demoing Giftapart to the retail community at eTail East in Boston.


Described by its CEO as the world's most retailer-friendly and fairest ecommerce marketplace, Giftapart will provide retailers with unique tools to connect with a younger, growing demographic

SOMERVILLE, NJ, August 13, 2018 — Giftapart Inc. introduced retailers to the “world’s first truly retailer-friendly and fair ecommerce marketplace,” as described by its founder and CEO Filipe Pedroso, Esq., at eTail East in Boston.

“Many retailers were very interested in learning about Giftapart. Select retailers were invited to view a demo of the platform. Our marketplace is the best place in the world for retailers to engage, connect and sell to a growing Gen Z and Millennial demographics,” said Pedroso.

Deepak Kumar, Director of Backend Software Development, also accompanied Pedroso to eTail. “After developing this complex and feature-rich platform, it was so much fun to finally show it off,” stated Kumar, “We were very busy, doing 15 minute demos all day. I can’t wait until the consumers get a chance to use all the cool interactive and engaging features we built.”

Pedroso added, “We had tremendous interest. Retailers can truly see the benefits that come with selling through Giftapart, and the many ways that we provide for them to connect on a deeper level with their consumers, and vice-versa. Through our built-in viral tools, our users will be the retailers biggest advertiser.”

Kumar continued, “Yeah, my generation and the younger kids, they don’t relate to traditional advertising. Instead, our peers are our biggest influencers. Giftapart provides unique, patent-pending methods of word-of-mouth advertising by our users about the retailers’ products, without them feeling like they’re advertising. I mean, they’re really not advertising, they’re just talking about cool items. But this method of engagement will become retailers’ best way to build a new customer base. And a more loyal customer base, for years to come. Giftapart is so much fun to use and just a great way to do everything gifting and shopping.”

“Why do we say that we’re the most retailer-friendly and fairest ecommerce marketplace in the world?” asked Pedroso, “For several reasons. First, we don’t allow third-party sellers on our platform. In a recent Federal government study, it was found that third-party sellers often sell counterfeit merchandize. Certainly, counterfeit products can be sold below the break-even point of authentic products. Our model also benefits the consumer, because I believe that consumers want an internet marketplace to shop that they can trust.

“Second, we give retailers a large toolbox of connectivity tools that are entertaining and engaging to help them build and expand their customer base like never before. Third, one of our proprietary selling methods is one of the world’s first ways of selling online that doesn’t focus on shrinking margins.

“Fourth, our commissions are fair to our partners. That’s because our company’s DNA is founded on the principle that retailers and our users are our partners, and we will always treat retailers fairly. That means we give them access to the toolkits for free, and our introductory per sale commission rate is perhaps one of the lowest in the industry.”

“There is no one in the whole world doing ecommerce in this way,” stated Kumar, “Our entire software development team knows that we’re about to change the world, and we’re just giggly excited.”

Retailers interested in finding out more about partnership opportunities can contact Giftapart at Inquires are accepted from established retailers.

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About Giftapart

Giftapart Inc. is developing an innovative and revolutionary new way for e-commerce. The company was established in 2017 and is headquartered in Somerville, New Jersey. The company’s software systems and methods have resulted in the filing of numerous provisional patents. Giftapart is led by award-winning attorney and 3-time elected Councilman Filipe Pedroso, Esq., Founder, CEO and Board Member, as well as its other Board members: Liana Pedroso (a public relations and corporate communications expert with international experience and Master’s Degrees in the field from both Bashkir and New York University); Jeffrey Vanderbeek (prior owner and Chairman of the NJ Devils NHL franchise and The Prudential Center; and former Managing Partner responsible for Capital Markets at Lehman Bros.); Jeffrey Foose (Managing Partner of AERIS Capital, with extensive experience in tech startups, commodity investments, management, software development and accounting); and Henrique Pedroso (a serial entrepreneur and law school graduate, grew and led his businesses with hundreds of employees from the ground-up into successful ventures).

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Company webpage:

Company social media platforms: Facebook, Instagram, Twitter & LinkedIn.

For additional information contact:

Liana V. Pedroso, Chief Administrative Officer, Dir., Corp. Communications & Public Relations, Giftapart Inc., 892 US 22, 2nd Floor, Somerville, NJ 08876

(551) 202-8008 Extension 4077